Sunday, April 24, 2011

Vital CSR news for HR Managers

Just had to repost this from Employer Branding Today -  vital news for all Human Resources Managers.

76% of employees look for employer reputation and image in considering which company to join.

The Global Reputation Pulse 2010 shows that over 40% of reputation comes from factors related to citizenship, governance and workplace. That's a powerful piece of information for HR Managers. Whichever way you look at it, CSR is an important factor in attracting the right people to organizations.

And another piece of research coming out of France, by Universum, shows that the vast majority of over 25,000 students polled students are partially or strongly affected by CSR in their choice of employer.

What could provide greater legitimacy to the call to HR Managers to wake up to CSR!

Credit for the jpgs and the information to Employer Branding Today from Universum. Gonna start reading that regularly from here on in!

elaine cohen, CSR consultant, Sustainabilty Reporter, HR Professional, Author of CSR for HR: A necessary partnership for advancing responsible business practices. Contact me via  on Twitter or via my website

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